Tag: Coca-Cola
Coca-Cola brings Old Masters to life with AI
Masterpiece follows the journey of a Coca-Cola bottle from one iconic painting to the next as it makes its way to a thirsty student in need of inspiration. The VFX team at Electric Theatre Collective and creative agency Blitzworks used a mix of live action shots, digital effects and AI to create the commercial and its complex transitions. The Coca-Cola Masterpiece campaign won’t be restricted to the two-minute commercial but will also include 3D billboards and digital collectibles. As a… Read the rest →